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Portable, scalable trade show displays designed for international skin care company
E&E Exhibit Solutions provides trade show exhibit designs for PCA SKIN®, an international skin care products company based in Scottsdale. E&E received an international design and innovation award recently in Las Vegas at EXHIBITOR, the national conference and exhibition for trade show and corporate event marketers. PCA SKIN’s portable booth design won a Teddy Award from Nomadic Display, a manufacturer of portable and modular exhibits.
E&E Exhibit Solutions’ winning design is a portable and scalable booth, meaning one display structure can transform to fit multiple sizes of trade show spaces. Designed and constructed in early 2006, PCA SKIN’s booth can fit a standard size of 10x10 displays up to 10x40. “This scalability is essential, as the space that we purchase at each show varies based on the audience and the type of show. We use the 10x20 and 10x30 set ups most often. But, because of the esthetics of the booth, our company stands out regardless of the booth size,” said Terra Tham, marketing communications manager for PCA SKIN.
PCA SKIN attends about 30 trade shows each year and uses the eye-catching display to educate trade show attendees about and demonstrate its various skin care products. Booth visitors can also purchase skin care products, which the company displays and stores on site in decorative showcases. The booth also features large, billboard graphics to convey PCA SKIN’s marketing message and branding.
Daniel Chaddock, president of E&E Exhibit Solutions and exhibit design consultant for PCA SKIN’s booth, said, “Because of the PCA SKIN’s requirements for multiple booth sizes, storage and high-end look and feel, a custom portable exhibit is the perfect solution.” Custom portable booths like PCA SKIN’s are constructed of pre-engineered, lightweight and compact materials and ship in small cases. These features save exhibitors money on booth production, shipping, and set up at trade shows, when compared to fully-custom exhibits designed and built from scratch using heavier, more cumbersome materials, Chaddock said.
Each year, Nomadic Display recognizes outstanding exhibits designed by its network of distributors worldwide. E&E Exhibit Solutions has also won Teddy Awards for innovative booth designs in 1998 and 2004.
About E&E Exhibit Solutions
E&E Exhibit Solutions is a trade show display company that provides complete solutions for exhibits, events and environments. The company specializes in custom portable exhibits and custom modular displays, including island displays and double-deck displays, trade show graphics, trade show rental exhibits, display storage, shipping and show-site installation services. The company’s newsletter also provides valuable trade show tips and special offers.
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